Day Two 29 October 2009Day Two 29 October 2009
9am Chairman’s Opening Remarks
The critical role of airports in strengthening aviation business in Asia Pacific 9.15am CEO Keynote: Building Incheon International Airport into a strategic international gateway and a catalyst of future economic development in Asia
- Assessing Incheon’s key developments through the years to become a leading airport city in Asia
- Developing Incheon’s valuable brand equity by creating the perfect airport experience for travellers
- Implementing key programs and initiatives to support airlines, tenants and partners through the challenges of the economic slowdown
- How will Incheon’s future plans and growth continue to stimulate economic developments in the region and be a strategic catalyst in strengthening aviation in Asia?
9.45am Assessing new developments in Abu Dhabi Airport that brings new growth to Middle East aviation
- Establishing the gateway to the Emirate of Abu Dhabi - New and emerging developments at the Abu Dhabi International Airport
- Assessing the outlook for aviation traffic growth in the Middle East and how airports in the region can play a significant role to boost the aviation industry
- Strategic initiatives for Abu Dhabi International Airport to incentivise airlines travelling into the region and using Abu Dhabi as the air transport hub of choice
10.15am Airports Executive Panel: How do airports remain drivers of growth for the aviation industry in Asia Pacific during these challenging times?
- Looking back at how airports have evolved over the years, from being mere aircraft landing and takeoff locations, to providing state-of-the-art infrastructure and a wide array of non-aeronautical and commercial services
- How have major airports in the region reacted to the recent slowdown in passenger traffic and airline capacity rationalisation?
- What initiatives have airports started to help airlines economise their landing fees and other aeronautical expenses?
- What are some viable strategies and programs in place to counter the decline in travel capacity and to boost revenue margins?
- How can airports help stimulate growth in the aviation industry once again?
Opportunities for international and regional airlines in accessing North Asia’s aviation market 11.30am North Asia Aviation Panel: Revitalising China’s aviation market and stimulating new market developments
- Identifying new route development opportunities within China to develop better access into domestic destinations
- Developing the right product strategy to cater to a highly competitive and price-driven aviation market
- Revitalising China’s aviation industry through product pricing strategies, developing premium customer experience and new alliances and partnerships
- Achieving airline cost effectiveness and operational efficiency through the strategic deployment of resources and business
Chairman, Spring Airlines Vice President, Tianjin Airlines Chairman, Deer Air Co., Ltd and China West Air
12.15pm Developing your airline’s strategic positioning and product strategy for the ASEAN and North Asian market
- Understanding the current regional aviation market – what has the recent economic challenges taught us?
- How can interline partnerships and codesharing help airlines build a comprehensive network in Asia?
- What are the impacts of aircrafts like A380s and the future Boeing 787 Dreamliners on routes within Asia?
- How should airlines prepare for challenges ahead in a competitive market?
Senior Vice President Asia Pacific, Air France KLM
12.45pm International Aviation Panel: Accessing China’s aviation market for expansion and growth – What are the challenges and possibilities?
- What are the opportunities for international airlines in China?
- What routes are being developed to connect international carriers to more destinations within China?
- Developing China’s regional aviation sector – how are regional routes network developing in China?
- How open is the Chinese aviation market in allowing international and regional carriers more access into the country? What are the issues and constraints limiting developments?
- What are the challenges for developing international and domestic aviation in China and what potential business models can be effective (low cost, full service, regional subsidies) to fully access this market?
Senior Vice President Asia Pacific, Air France KLM General Manager, China and Hong Kong, Delta Air Lines Mr Frankin Tian, Sales Director China, ATR
Redefining the growth of LCCs in Asia Pacific 2.30pm Ancillary revenue: The profits without the pain – some case studies
- How can LCCs be more creative and innovative to create demand for ancillary services?
- High take-up rate (more than 40%) is possible, but how?
- Creating revenue out of thin air – case studies
Executive Chairman, Regional Express
3pm LCC CEO Panel: Tapping into corporate travellers to increase market share
- Outlook of LCC passenger traffic within Asia Pacific and in the long-haul segment for 2009 Q4 and beyond
- Assessing the corporate travellers market – is this a worthwhile profile for LCCs to invest on marketing and promotions?
- Apart from becoming increasingly price sensitive, what are other decisive factors that will attract business travellers to fly with low-cost airlines?
- What are some key strategies to grow the corporate travellers’ portfolio to increase market share for LCCs?
Executive Chairman, Regional Express Chairman, Spring Airlines Chief Executive Officer, Viva Macau Director - Corporate Communications, Pacific Asia Travel Association (PATA)
Boosting travel and tourism in Asia through strategic alliances and partnerships
3.45pm Destination Marketing & Collaboration Panel: Identifying opportunities for aviation industry to revitalise travel across Asia through strategic destination marketing campaigns
- Identifying the hot travel destination spots in Asia Pacific and how their marketing campaigns work to increase tourism demand
- Are partnerships with tourism and travel organisations a viable marketing channel for airlines to reach out to more international markets?
- Airline partnerships, frequent flyer programs and strategic alliances – how can they work to provide a more attractive and value-added travel experience for the consumer?
- How can airlines leverage on destination marketing to increase and enhance their distribution channels?
- Partnering for a mutually beneficial campaign that delivers added value to the consumer– package bundling, special fares and new destination offerings – what have been done?
Director - Corporate Communications, Pacific Asia Travel Association (PATA) General Manager, China and Hong Kong, Delta Air Lines Chief Executive Officer, Viva Macau Assistant Chief Executive, Sector Planning and Development, Singapore Tourism Board Vice President, Revenue Management and Distribution, Meritus Resorts and Hotels
4.30pm Afternoon refreshments
5pm Close of Day 2 and See You in 2010!
|
|
|
|
|
CAPA Aviation Awards for Excellence
Participating companies include
Conference:
Day 1
28 Oct 8am - 5:30pm
Day 2
29 Oct 8am - 5:30pm
Workshops:
27 Oct 9am- 5pm
|
|
|
|
