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Masterclass 1: Building the business case for WiMAX
Registration for the masterclass will be at 08:30; the masterclass will commence at 09:00 and conclude at 17:00. Morning and afternoon refreshments, as well as lunch, are scheduled into the day’s proceedings.
Outline
In this international masterclass, Caroline Gabriel, one of the leading global authorities on WiMAX, provides an in-depth examination of the key inputs for a successful mobile WiMAX business case.
This hands-on, full day masterclass session leverages Rethinks’ extensive research resources – including detailed case studies, and analysis of the economics of the mobile WiMAX platform – to help you build an informed, realistic and successful business model.
Agenda:
Session 1: The market and opportunity
- Key market drivers
- The move to personal broadband, triple play, quad play and mobile internet
- Ubiquitous internet or hotspots? Broadband access or ‘4G’? The deployment options
- The economics of WiMAX compared to alternatives
- WiMAX: standalone or integrated with other networks? The relationship with GSM.
- Consumer and enterprise trends – ARPU, applications, devices
Session 2: Building your business case
- The operator landscape in Africa 2008 – 2011: Reviewing trends and business models
- Case studies: Group analysis of 3 detailed case studies: what can we learn from these?
- Identifying the key parameters for your own business model
- Looking ahead – regulatory landscape, wireless trends and LTE to 2015
About your workshop leader
Caroline Gabriel
Lead Analyst
Rethink Research
Caroline Gabriel co-founded Rethink Research Associates in 2002. Before that she had spent a large part of her career in various senior positions at VNU Business Publishing Europe. VNU BPE is Europe’s largest publisher of IT-related information with over 50 magazines, seven web sites, a conference organisation and various research services. It is part of VNU, the world’s largest business information group. She authors the weekly publication WiMAX Watch for Trendsmedia/Rethink.
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