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8 September, Monday
Pre-conference Masterclass
Refining your talent quest: Measuring and managing human capital within the booming serviced apartment industry
10am - 4pm
9 September, Tuesday
Conference Day 1
8am - 6pm
10 September, Wednesday
Conference Day 2
8am - 6pm
› Full conference programme
› Add this to my calendar
or call +65 6322 2710 / 701 for assistance.
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Be a Leader in the serviced apartment sector!
Join your industry peers in leading the serviced apartments sector forward. Take up a branding position today and become a sponsor at Serviced Apartments Asia 2008.
Contact Stella Tan for a tailored package.
DID: +65 6322 2309
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Frasers Hospitality Pte. Ltd., the hospitality arm of Frasers Centrepoint Limited, a wholly-owned subsidiary of Fraser and Neave, Limited, is a global serviced residence management company with Gold-Standard residences in Bangkok, Beijing, Glasgow, Hanoi, London, Manila, Nanjing, Paris, Seoul, Shenzhen, Singapore, Sydney and Tokyo.
New developments include Bahrain (2008), Bangalore (2009), Chengdu (2010), Dubai (2009), Edinburgh (2009), Guangzhou (2010), Hong Kong (2008), Jakarta (2010), Kuala Lumpur (2009), Leeds (2009), Perth (2009), Shanghai (2008) and Tianjin (2009).
Frasers Hospitality’s leadership is derived from its unique brand-customer philosophy, where customers are “more than just a guest”. In cultivating a strong customer-centric service culture, the company has built a reputation for management of premier properties.
The emphasis is on intuitive and personalised services to meet the unique needs of its corporate clients and residents.
The Fraser Collection: Conceived to meet the lifestyle preferences of today’s discerning travellers, the Fraser brand of residences - Fraser Suites, Fraser Place and Fraser Residence - has achieved industry-recognised brand equity worldwide.
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Shama, which means tranquility in Sanskrit, pioneered the concept of serviced lifestyles in Hong Kong in 1996. British-born co-founder, Elaine Young, realized the need for stylish, cleverly designed apartments that offered ultra-luxurious service and helped fast track tenants’ lives. Elaine’s refreshing eye for original design and the ability to bring in internationally acclaimed designers such as Christian Liaigre, have raised the bar in hospitality interiors, and made Shama what it is today: the epitome of luxury boutique serviced lifestyles.
In 2007, Shama debuted its premier tier defining Shama Luxe in Shanghai’s fashionable Xintiandi district; it won acclaim for its design and performance reaching 90% occupancy at market leading rates in less than a year, setting new benchmarks.
Arguably the fastest expanding brand, it has achieved a fivefold growth in two years and manages 1,500 apartments across five cities; in its hometown, it is the undisputed market leader with over 450 apartments.
Shama and its principal stakeholders, Morgan Stanley Real Estate and Gateway Capital have an aggressive growth strategy targeting 6,000 apartments and 40 properties in 16 Asian gateway cities by 2010.
More than just a hospitality operator, Shama prides itself in being an asset owner-manager with Assets under Management (AUM) >US$ 1billion.
Each property, while a product of its geographical and cultural nuances, stands as a testament to the four tenets: chic style; prime locations; unparalleled service and fast-tracked lifestyles.
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Twenty years ago, Quest developed a new accommodation strategy which has seen it become Australasia’s largest and most successful franchised operator in the serviced apartment sector.
By identifying the needs of these extended-stay travellers, understanding the style of service they required and pinpointing the locations where they most frequently stayed, Quest has created a network of 113 strategically-located serviced apartment complexes in Australasia.
Quest has done this in partnership with their franchisees, a group of highly skilled, highly motivated business people who operate Quest Serviced Apartments and who deliver the ‘Quest Experience’ to their guests.
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Since 1997, Lanson Place has been providing the business community some of the best serviced residences and boutique hotels in Asia. With help of our exceptionally dedicated staff, we continue to successfully assist our residents and their families to settle down in one of the most exciting cities in the orient. The cities that we are now operating in are, Singapore, Kuala Lumpur, Hong Kong, Shanghai and Beijing.
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Platinum & Welcome Cocktail Sponsor:
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