Getting you all the answers...
Customer Management World Africa 2008 is Africa’s only case-study-driven conference dedicated to providing innovative service solutions.
This years conference features some all new additions:
- Being co-located with Contact Centres World Africa 2008 – we’ve hooked the customer, now lets retain them
- A case-study-based programme that ensures quality information
- Industry leaders, from across the globe, will let you in on the secrets they hold closest to their chests
Presenters and panellists will be industry leaders from all key stakeholders from across the industry. The conference will showcase strategic case studies and best practice. There are a limited number of opportunities for sponsors to participate in the conference presentations. These are available on a “first come” basis.
Conference Themes
Customer Management World Africa 2008 is an interactive experience with exciting panels and war-story case studies. With the top-level delegates being pre-qualified by premium fees.
Conference topics include:
- Trend watching & SA Trends
- CRM as a culture
- Staff buy
- After sales service
- Customer excellence (internal & external)
- Maintaining internal brand internal brand integrity
- Brand Leverage
- Customer Segmentation
- Youth marketing
- Psychology of customer
- WOM
- Blogging
- Viral Marketing
- Mobile Marketing
- Customers as a valuable asset
- Customer centricity, Loyalty
FIRST CALL FOR SPEAKERS! If you are a senior level director with a relevant case study, and would like to participate in the conference programme as a speaker, then call Yeukai Manyakara NOW to discuss your potential participation. Tel +27 (0) 11 516 4045 or e-mail yeukai.manyakara@terrapinn.co.za
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