• Understanding worldwide trends and main drivers of growth in Asia's cards & payments industry
• Asia versus Europe - threats and challenges
• Hot tips: Where Asia's top opportunities lie

• Understanding the new consumer dynamics in globalized world markets
• The business outlook for treanding towards micropayments
• Staying ahead with the right payment mix

• Customers: Getting it right!
• Profitability pressures - determining what's right for your appetite
• Balancing customer and shareholder aspirations

• The bank branch - the ultimate customer acquisition tool?
• Implementing advanced customer selection, retention and performance strategies
• Growth through portfolio acquisition - a realistic strategy?

Sponsored by

• Rising interchange fees and the impact on merchants, consumers, banks
• Will regional ambitions of local switches help or hinder the realization of a seamless cross-border digital wallet for Asia and beyond
• Differentiation : Strategies for dealing with international debt services

• Worldwide deployment trends of smartcard technology in payment applications from EMV to contactless payment on mobile devices
• Understanding the risks involved in wide scale deployment of smartcard infrastructure for payment
• Scalability and interoperability - Winning strategies for selecting and managing technology in today's advanced smartcard market

• Pilot preparations: Partner arrangements, infrastructure and technology deployment, retail and promotional strategies and customer orientation
• Will marrying m-payment with smart poster driven value added incentives result in early pay off?
• A round up of Asia's most recent NFC payment trials
• Lessons learnt and follow on points for full-scale commercialization

• Sizing the investment demand and revenue pie: who pays for what and what is the revenue return
• Are consumers being left out : Will turf wars limit service and functionality?
• Beyond payment: The role of mobile marketing and other value-added services in driving NFC the business case

• Why Quality Assurance is crucial in the financial industry - banking is founded on trust!
• How to test financial systems - take plastic currency/EMV as an example
• The importance of testing emerging technologies - NFC, contactless, etc!

Sponsored by

• China Unionpay's global strategy overview
• The growth of the Chinese economy and how it will impact the region
• The value CUP can contribute to the global community

• How to penetrate the China market which has over 1 billion debit cards already in place
• The value of debit cards to local clients
• The changing financial behaviour of Chinese consumers and the introduction of new payment instruments - how this will impact the future of debit in China

Join us as we conduct a fun, high-speed networking session to help every one make the most number of contacts possible in 30 minutes without the awkwardness! Break the ice and settle in; your new found acquaintances will make it easy to move between groups over the next 2 days of conferencing. Remember to bring over 100 name cards!

Poll 1: The allure and future of co-branded cards - is it losing its appeal?

• The state of maturity of Asia's co-branded cards market - how much room is there still to grow?
• What types of merchant-bank pairing make for successful co-branding relationships?
• What happens if the physical card space becomes virtual? How will this affect co-branding?

Poll 2: ASEANPay - Are we ready for a regional cross-border e-payment gateway?

• Why ASEANPay? Who's interested? How do we build it?
• How will increased cross-border competition affect margins?
• ASEANPay promises new business opportunities; what should banks do to realize this?

Poll 3: Is NFC helping or hindering the future of the contactless industry?

• What is NFC's impact on the usefulness and potential of contactless cards?
• Will NFC replace demand for contactless cards - if so, when?
• How then should we view contactless infrastructure investmemts particularly cross-border interoperability?

• Overcoming the legal & ethnic challenges of Islamic banking
• Current trends & challenges in designing & marketing Syariah compliant products attractive to both Muslims & non-Muslims
• The business case for outsourcing Islamic banking card & myth busting facts

• Risk management procedure differences in emerging market and the developed world
• Challenges and obstacles in implementing risk manage at emergent markets
• A case study outlining the practical implementation of risk management in a bank in an emergent market

• Developments toward contactless payments
• Exclusive introduction to the EMV Entry Point Specification ( launched December 2007)
• EMVCo positioning regarding mobile payments

• The GSMA " Pay Buy Phone" worldwide project goals
• Results of the end-to-end trial in Korea
• Phase 1 business model analysis and projections for phase ll

• Explosively gorwing marketing of contactless payment in Japan
• Consumer trends, challenges and opportunities
• JCB's approach to the Japanese and global market

• The needs of lower inncome consumers and the challenges in banking this segment
• The power of incorporating merchants and retailers into electronic payment acceptance points and mini-banking points
• The business behind affordable mobile banking for the un-banked segment

Click here to view Prepaid Cards Asia 2008 conference agenda (separately bookable)