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Day One: Wednesday 27 February 2008
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08.00 | Morning networking and registration
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08.45 | Welcome by conference chairman
Peter Harbison
Executive Chairman
Centre for Asia Pacific Aviation
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09.00 | Welcome address by
H.E Khalifa Al Mazrouei
Chairman
Abu Dhabi Airports Company
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09.20 | Opening Address
Peter Harbison
Executive Chairman
Centre for Asia Pacific Aviation
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09.40 | Keynote Address
James Hogan
CEO
Etihad Airways
James was appointed CEO of Etihad Airways in October 2006, with over 25 years of industry expertise. James joined from Gulf Air, where he was heading Project Falcon programme, repositioning the business on a commercial platform. Prior to joining Gulf Air, James was Chief Executive of the Tesna consortium, created to acquire Ansett Airlines from administration.
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10.00 | Keynote Address
For more than 35 years Dr. Nawal has been contributing to the airline industry, having worked for and advised major airlines in the areas of strategic and tactical planning. His experience also includes the presidency of a an airline and the presidency of a research organization. Dr. Nawal has served on the faculty at the Ohio State University and the MIT. He has advised civil aviation authorities in public policy areas and authored four books.
Dr. Nawal Taneja
Professor and Chairman
Department of Aviation
Ohio State University
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10.50 | Networking Coffee Break
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11.20 | Power Panel
Aviation liberalisation – the future of the Middle Eastern aviation industry
• Analysing the impact of liberalisation and deregulation on the aviation industry
• International and intra Middle East traffic and protection of flag carriers
• Where do we go from here?
1. Tourism
2. Passenger growth
3. Cargo growth
4. Hub / Connections
• Open skies policy – a dream or reality?
• Exploring growth and development phenomena for 2008 and beyond
Moderator
Peter Harbison
Executive Chairman
Centre for Asia Pacific Aviation
Panelists
Peter de Jong
CEO Pacific Asia Travel Association
Chairman
Department of Civil Aviation (Ras Al Khaimah)
Abdul Wahab Teffaha
Secretary General
AACO
Mohammed Al Bulooki
Director Marketing and Communications
ADAC
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12.00 | The new Mega-Airline and national "Inc" development
• Overview and analysis of regional airlines and their role on the national development
• Combined buying power of the regional giants and their position in the global aviation industry
• Thought leadership in airline – airport – destination development
Moderator
Abdul Wahab Teffaha
Secretary General
AACO
VP, Marketing, Sales & Services
Royal Jordanian
CEO
Kuwait National Airline
Rimzie Ismail
GM Marketing & Advertising
Dubai Airports
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13.00 | Networking Lunch
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14.00 | Panel Discussion
Next Gen Aviation landscape; understanding growth and growth dynamics
• Exploring growth triggers and their dynamics
• Is Middle East aviation growth sustainable?
• Going beyond the obvious
• How is the pie split?
1. Airline growth
2. Passenger growth
3. Cargo growth
4. Tourism growth
5. Airport capacity increase
• Challenges of growth
1. Safety and security
2. Competition from alternative modes of transportation
3. Competition from adjoining regions
4. Will it all end in tears?
Moderator
Patrick Murphy
Chairman
Performance Consultants
Panelists
Senior Vice President Networks
KLM
President
Ukraine International Airlines
Senior Manager Market Analysis
Boeing Commercial Airplanes
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15.00 | Afternoon Networking Break
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15.30 | Funding the growth: Infrastructure and financing
• Attractiveness of aviation sector to financiers
• Developing and financing aviation infrastructure
• Bank rolling expansion – who is paying and how?
• Private equity
• PPP / project finance
• Bonds / sukuks
• IPO
• Government subsidies
• Combined buying power – consolidation of procurement and standardizing purchasing – the GCC buying giant
• M&A activity in aviation – can so many airlines and tourism bodies survive in the long run
Moderator:
Salem Rashid Al Noaimi
CEO Acting
Oasis International Leasing Company
CEO
Istithmar World Aviation Holding
George Cooper
CEO
Kuwait National Airline
Art Schmidt
Executive Vice President Operations
DAE Capital
Adel Ali
CEO
Air Arabia
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16.30 | Panel Discussion: Can service providers keep up with the Middle East aviation phenomena?
• Challenges and opportunities for service providers
• Growth and future of MRO in the Middle East
• IT, people, safety and security and building the required infrastructure and talent pool
• Investment opportunities in aviation servicing sector
Moderator:
Associate Director
A.T. Kearney
Panelists
Director Aviation Technology
Satyam Computer Services
Martin Assmann
GM Sales & Marketing
JORAMCO
Managing Director
Go Air
Account Director
Sabre Airline Solutions
Mohammed Humaidan Al Zaabi
GM
Horizon International Flight Academy
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17.30 | Close of summit day one
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19.30 | Gala dinner hosted by Abu Dhabi Airport Company
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Day Two: Thursday 28 February 2008
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08.00 | Morning Networking Break
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08.45 | Recap of day one by the conference chairman
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09.00 | Keynote Address
Mr. Al Muhairi graduated as a civil engineer from UAE and earned a master’s degree in engineering from Portland State University, USA. Prior to being appointed as Director General of Al Ain Economic Development & Tourism Promotion Authority he worked in realestate investment with the Abu Dhabi Investment Authority, ADIA. Mr. Al Muhairi was appointed Director General of the Abu Dhabi
Tourism Authority, ADTA on its creation in September 2004 and has wide ranging responsibilities for the promotion and development
of the emirate’s tourism sector. He was born in the United Arab Emirates in 1970.
H.E Mubarak Hamad Al Muhairi
Director General
Abu Dhabi Tourism Authority
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09.20 | Panel Discussion
The world of Low Cost Carriers (LCC) in the Middle East
• Evaluating the role and future of LCC’s in the Middle East
• Emerging trends in the regional LCC industry
• Coping with fuel costs, lack of trained professionals and new competition
• Route selection and competing with non GCC players for consumer’s money
• Regulatory challenges for short haul market
• Is Air Arabia the business model for regional LCC with first entry and first IPO?
CEO
CAPA Consulting
CEO
Sama
VP Industry Affairs
Jazeera Airways
CEO
Air Arabia
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10.00 | Keynote Address
Robert Johnson
CEO
Dubai Aerospace Enterprise
Prior to joining DAE Bob was Chairman, President and CEO of Honeywell’s $11 billion Aerospace business. Before joining Honeywell, Bob served as President and CEO of AlliedSignal Aerospace Marketing, Sales & Service and before that Bob was Vice President and General Manager of Manufacturing and Services for AAR Corporation. He began his career at GE Aircraft Engines (GEAE) and spent 12 years in key financial management positions.
In 2007 Johnson was named International Executive of the Year by Miami University and The Farmer School of Business. He is a graduate of Miami University.
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10.30 | Morning Networking Break
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11.00 | Panel discussion: Tourism and aviation expansion – differentiation, branding and packaging
• Integrating tourism with destinations and airports
• Branding, marketing and promotion
• Customer service
• Differentiation through
• Pricing (LCC)
• Retailing – duty free and in-flight retailing
• Ease of business
• Safety and security
• Luxury
• Routes and connections
Moderator
David Huttner
MD
Planely Spoken
Panelists
Lee Tabler
CEO
TDIC
Dayne Lim Kok Chun
Director Product Development
ADTA
Peter de Jong
CEO
Pacific Asia Travel Association
Eng. Amiruddin Abu
Director Advertising Division
Tourism Malaysia
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11.45 | Paper airplane competition
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12.00 | An overview of environmental benefits of engine technologies
Miyan Zaffar Ahmad Razzaq
Vice President Sales, Marketing & Customer Support MENA
Pratt & Whitney
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12.30 | Networking Lunch
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13.30 | Developing airport, civil aviation authorities and airline relationships in the Middle East
• Increasing airport capacity – what, where, when and how much?
• Pull or push strategy – who is pulling the levers – airlines or airports?
• Competition amongst regional airports – creating niches
• Are we going to experience excessive capacity come to the market simultaneously? And how it will affect the industry?
• Unbundling of airport services: why, when and how?
Moderator
Ernst J. Krolke
CEO
Airport Coordination Australia
Director General
Airports Council International
CCO
Cairo Airport Company
CEO
Oman Airports Management Company
Senior Advisor
Infrastructure Investment Afghanistan Reconstruction Group
US State Department
Diego Rincon
Director Planning & Development
Mumbai International Airport Limited
Lee Polisano
President
Kohn Pedersen Fox Associates (KPF)
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14.30 | Design as a competitive advantage for airports
Lee Polisano
President
Kohn Pedersen Fox Associates (KPF)
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14.45 | Flying high with private jets, executive jets and air charters
• Private jets – driver of change for liberalisation
• Private jet sales outlook
• Overview of major players
• Availability of infrastructure
• Are private jets and LCC’s eating into traditional airline businesses
• Complementary / Competitive – the relationship between commercial and private aviation
President and CEO
Middle East Business Aviation Association
Vice President
Bexair
CEO
Royal Jet
Ian Crowe
Aviation Development Director
Willis Aerospace
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15.45 | Cargo and logistics - deregulation, liberalisation, investment and integration of services and infrastructure
• Overview, trends and what the future holds
• The next big opportunity: Middle East – Europe or Middle East – Asia
• Dubai World Central
• Logistics city
• Understanding the role of technology and special economic zones in integration of services and facilities
GM
Midex Air
Peter DeBenedicts
Regional Marketing Manager
FedEx
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16.30 | Close of summit
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16.45 | Farewell drinks
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Pre-conference Masterclass One: Tuesday 26 February 2008
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08.30 | Masterclass One
Tuesday 26 February 2008
Beach Rotana Hotel & Towers, Abu Dhabi
Registration starts at 8.30 a.m. The course will commence at 9.00 a.m. and finish at 4.30 p.m. Lunch and refreshments will be provided at appropriate times.
Participants will receive comprehensive documentation including all presentation material accompanied by background papers.
Airline ancillary revenues
What will you learn?
Everything there is to know about ancillary revenues, including:
• Complete range of products and services that can be offered
• How customers respond to selling of ancillary products and services
• Examples of what different airlines do
• Secrets on how to maximise non-ticket revenue
• How much can be earned from ancillary revenues
• What ancillary revenues contribute to profit
• Which companies supply services
• How much it costs
This is an interactive workshop where you will engage in dialogue through asking questions and participating in discussions.
Who will benefit from attending?
Airline executives, from both low-cost carriers and full-service carriers, who
have responsibility for customer satisfaction and/or passenger revenue.
Workshop outline
• À-la-carte pricing
• Unbundling air fares
• Selling travel attachments
• On-board sales
• Customer loyalty programmes
• Advertising sales
• Other revenue sources
Patrick Murphy
Former Chairman
Ryan Air
Patrick Murphy is Chairman of Performance Consultants Ireland and a member of the International Advisory Board of Performance Consultants International. He heads up the Aviation Group. He is dedicated to providing advisory, coaching and leadership skills to senior executives and implementing coaching as a management tool within organisations.
As Chairman of the Board of Ryanair he was responsible for Ryanair’s
transformation from a traditional full service regional airline into a low cost airline. He is widely known for creating its successful business model and laying the foundations for a world class airline.
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Pre-conference Masterclass Three: Tuesday 26 February 2008
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| Starting a Low Cost Carrier in the Middle East – A Beginner’s guide |
First time ever, secrets told!
Must attend masterclass for investors!
Start a successful airline and show your investors a long term profitable return.
Highlights:
- Learn from the industry leaders in starting airlines / restructuring legacy airlines
- All workshop leaders are hands on consultants and not professors
- Learn from real life examples
Modified three phase process model outlining start up phase; followed by
business planning; and implementation:
- Assessment Process – this should be undertaken in two parts, namely:
a. Concept Evaluation & Development – an initial testing of the
concept design and fundamental structure;
b. Feasibility Study: Market & Competitive Analysis – a comprehensive review of the economic, regulatory and market/competitive environment, most likely route systems, fare pricing opportunities, aircraft type and availability and indicative financial (cost versus revenue) analysis;
- Business & Project Plan Development – definition of the most appropriate organisational/business model and strategy, route network and schedules, fleet development plan, operational and
technical requirements, detailed financial analysis, marketing program and capital options; and
- Implementation – capital raising and establishment of the airline
infrastructure and operations, regulatory approvals and launch
strategy
CAPA Consulting Masterclass Team
Andrew Miller – Andrew is the Chief Executive Officer and Principal of CAPA Consulting
Adam Kirkpatrick – General Manager of CAPA Consulting
Barry Parsons – Managing Consultant with CAPA
Nicki Blackwell – Managing Consultant with CAPA Consulting
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