• The IPC perspective on the Asia Pacific postal market
• Striking the balance between competition and collaboration for the postal industry
• How to regulate the postal industry anyway?
• Resolving the issue on the USO: What role will it play in the future?

• Improving financial performance through the reduction of CO2 emissions in transport-related activities
• Innovating the postal service’s business model for next generation market expectations and opportunities
• Future sustainable development projects in the pipeline

• Liberalisation updates in the EU, US and Asia: How has it been impacting the business?
• Regulatory and governance models for the postal sector
• Universal service obligation – an anachronistic requirement or a market necessity?

• Providing banking and insurance agency services for the grassroots in rural communities
• Identifying new markets for the post through the mobile telecommunications industry
• Joint ventures and business partnerships with logistics and money transfer companies
• Developing strategies for the improvement of business mail in both domestic and international markets

• A look at the universal service provision
• The postal bank as a source of future growth
• Provision of additional, advanced services
• The future of the Post

•  The new competitive terrain in the postal industry: New players and overcoming market barriers
• Collaboration or competing with the old guard: The wayto go for new players
•  Addressing the issue of the universal service obligation
• Segmenting the product and market profiles: Where’s the gold mine?

• What has changed in the last 5 years?
• Leading these changes
• Moving forward

Anyone can put RFID in test mail but how can you use technology to maximise the quality of your operations?

• Current industry trends
• 2 successful case studies
• The parameters for a successful business case
  

• How to rationalise mail routes to save on costs and to heighten efficiency
• Utilising an IT framework for coordinating all information in the mailstream for better management
• Automating the postal network’s workflow: Implications for managing people and technology

• Innovative business approach for Speed Post
• Caring for the customers: A new dimension
• Express industry and its changing scenario
• Building the brand to reach the mass market
• Thinking big: Taking a bold step forward

Through a rotating cocktail table format you will get the opportunity to meet all your fellow attendees face-to-face. Bring plenty of business cards along.

• Why Six Sigma was right for New Zealand Post
• Driving the voice of the customer and quality measurement systems into improvement initiatives
• Building internal capability and an organisational capacity for change
• Project successes and culture change

• This topic would examine the bulk and SME mailer needs in the Asia Pacific region, covering:
• The commercial challenges: Revenue protection, cost reduction and volume growth
• How re-balanced channel policies and practices can support the modernisation of posts in Asia Pacific 
• Case studies from the region and beyond 
• Customer segmentation and aligning posts' channel strategies, policies and prices to better respond to customer requirements and the challenges that posts face

• Be competitive: Create new USPs
• Save costs through new market opportunities
• Use empirical data and key performance indicators
• Steer complex processes through flexible business dashboards and business intelligence technologies

• Key market trends in the industry
• Customer and quality management
• Harnessing technology for postal modernisation programmes and increasing operational efficiency
• The challenge of growing mail volumes and the revenue base
• Plans for a pan-Arab postal network

• Electronic substitution: Friend or foe to the postal industry?
• Scenarios where electronic substitution can and cannot work
• Striking a balance between e-mail and post: Hybrid mail
• Other case studies in mixing post and e-solutions for the mail market

• Overcoming regulatory challenges in highly competitive and newly-opened markets
• Differentiating product and service offerings to establisha stronger brand identity
• Innovating to meet a broader base of consumer needs

• The express value proposition: How can the business harness it effectively?
• Customer and product segmentation strategies: Identifying value added service opportunities
• Leveraging on infrastructural advantages for growing the business

• The key to a market-savvy postal organisation: A broad retail network
• Assessing potential retail partners to form ingenious and profitable alliances
• Providing value added niche services

• Working together to communicate the value of mail to a sceptical market
• Benchmarking to share good ideas and best practice
• Research and education programmes to expand vital industry knowledge
• Training and development to build leadership capability for the future

• Overview of Thailand Post’s philatelic marketing and promotional strategies and vision for stamp collecting
• Increasing the brand equity and cultural value of Thai stamps
• Generating alternative revenue through philatelic product lines
• Future projects for Thailand Post

• Overview: The postal sector in today's information society
• Going beyond the boundaries of a traditional postal operator through IT and post strategies
• E-commerce: Korea Post's delivery of post office services, retail, banking and philately all through the internet as a powerful channel

• Understanding financial services models
• Focusing on the trails of economic migration as a strong business opportunity for post
• Remittances and retail networks: Building a strong network for increased accessibility

• Leveraging on Qatar Post’s retail network for POS terminals and e-voucher vending machines
• Increasing consumer convenience through a one-stop shop model for Q-tel products
• Driving cost savings in product innovations
• Other plans for the Post in the pipeline

• New market opportunities for direct mail and its growth trajectory
• Zeroing in on the customer experience for direct mail: What do business users and consumers want?
• The role of targeted market research in direct mail
• The future of direct mail

• Overview of Libanpost’s modernisation programme and the vision for Libanpost’s role in the economy
• Distribution Challenges in the absence of formal addresses
• Innovating services and products at Libanpost: Transforming the Post into a full-fledged distribution and logistics group – billing, financial services etc

• RFID: Modernising track and trace for post – finding a middle ground for implementation
• ICT solutions: How can ICT platforms improve mail operations and business initiatives
• Innovation at the distribution level: New sorting, sequencing technology that can drive down costs

This masterclass aims to provide postal organisations with a new outlook on how they can achieve and develop business excellence, customer-orientedness and a motivated workforce. As postal organisations find themselves in an increasingly competitive marketplace, managing change in their organisations on the levels of
business strategy and manpower is critical to ensure their continued survival. This one-day masterclass presents an essential overview into developing the right organisational toolset to achieve all these goals.

Agenda
1. Creating a customer focused culture

• Surveying the postal 'mailscape'
• Internal and external customers
• Understanding their needs
• Focusing on customer requirements
• Changing the culture
• Team cascade programme
• Evaluating the impact

2. Developing a motivated workforce

• Sharing the vision
• Engaging the workforce
• Building commitment and loyalty
• Fostering innovation and suggestions
• Focusing on improvement
• Making it a better place to work

3. Building a quality organisation founded on business excellence

• Focusing on key business enablers
• Delivering key business results
• Shaping a quality organisation
• Creating a foundation for sustainable business excellence