|
Marketing opportunities
Leverage on our all year round marketing campaign
With over 14 events held annually across the globe Terrapinn has one of the broadest and most targeted lists of hedge fund professionals worldwide. We will undertake a 12-month extensive campaign utilising Terrapinn's fully relational database of senior level industry and end-user decision-makers. The campaign will feature 6 streams, including:
1. Direct Mail
An extensive campaign incorporating Terrapinn/s fully relational database of senior executives and decision makers Global trade shows and conferences: Our international calendar of capital markets events in Hong Kong, Japan, Singapore, Australia, China, The Middle East, The USA and Europe is unparalleled in the quality and depth of its audience.
2. Hedge Funds World Portal
With news article, feature stories, opinions, polls and a hedge fund index, www.hedgefundsworld.com receives over 18,000 individual users every month. This site drives traffic to our event website and is another key way we will promote the event itself.
3. Trade advertising
Hedge Funds World Australia 2006 will be promoted through business journals for decision-makers as well as horizontal and vertical trade press.
4. Email and fax marketing
Every week will see a new campaign targeted toward named personnel in each specific industry.
5. Telemarketing
Our telemarketing team will extensively promote and market to potential sponsors, delegates and visits making this the show to be at!
6. Public and press relations
We will keep the media informed on a weekly basis on new developments in the event and the industry.
For more information, please contact:
Rani Kuppusamy
Marketing Manager
Tel: (65) 6322 2721
Email: rani.kuppusamy@terrapinn.com
|