Organisations are increasingly implementing environmentally sustainable practices as a result of demand from consumers, investors, shareholders, the community and government, and the property industry is no exception. Developers have started exploring sustainable development and green building options in order to maximise both economic and environment performance.

Adding further impetus to the industry’s adoption of environmental sustainability are the benefits that can accrue to property owners including an enhanced brand and reputation, increased flow of funds from investors, as well as the cost savings. Property owners can generate substantial cost savings by implementing environmentally sustainable principals.

Green Value –Green buildings, growing assets
A new report published by the UK-based Royal Institution of Chartered Surveyors (RICS) has identified a clear

• Linkage between green building practices and value. The report suggests that green buildings:
  Are more readily leased;
• Command higher rents; 
• Have higher tenant retention rates; 
• Generally enjoy lower operating costs; 
• May benefit from available grants and subsidies through increasing energy efficiency and lessening greenhouse gas emissions; 
• Improve business productivity of their tenants, affecting churn, renewals, inducements and fitting-out costs; and 
• Benefit occupants to a degree that may exceed the underlying asset's value

The inaugural Green Building Asia 2007 is Asia’s first and foremost senior level forum dedicated to green building, covering the full spectrum of issues related to sustainable design and the most innovative green building products and services. Green Building Asia 07 is where the industry come together to fulfill the promise of green building and advance the transformation of the marketplace.