Event marketing

An integrated year-round marketing campaign guarantees quality attendance at Asian Casinos Executive Summit 2007. This campaign will ensure that all pertinent professionals and executives within the region are informed of the event, its speakers and sponsors.

The Asian Casinos Executive Summit 2007 team has the knowledge and understanding to develop and implement comprehensive marketing campaigns designed to identify and deliver all elements of the value chain. Highly flexible and dynamic combinations of marketing opportunities exist to enhance your organisation’s reputation, profile and awareness amongst your target markets.
 
We will use the following channels to promote Asian Casinos Executive Summit 2007:

• Advertisements in trade publications
  Working closely with industry publications and media partners, advertising and editorial campaigns will be strategically positioned throughout the year for maximum impact.
• Internet marketing
  Our Asian Casinos Executive Summit 2007 website will be continually updated and open for online registration and inquiry. Links to key industry sites will generate traffic onto our site. We invite you to link your website with ours for a wider, more complete reach. A selected audience is emailed updates on the event.
• Direct mail
  We send out 4 separate brochure mailings between now and the conference and a brand flyer, sent to corporate users in vertical industries. Terrapinn has a fully relational database allowing careful targeting of key prospects.
• Industry associations
  We work closely with relevant organisations to publicize this event.
• Fax and email marketing campaigns
  Printed newsletters and fax / e-mail marketing campaigns will be systematically rolled out to create awareness and drive business to the website.  Frequency will increase to become weekly and then daily as the event approaches.  
• Telemarketing
  A dedicated team of account managers will contact key target delegates to secure their attendance.

In summary, we help you generate quality business leads, enhance your profile and identify new business opportunities that can turn potentials into reality!

Start benefiting from our global marketing campaign. Contact Vina Yu on +65 6322 2794 or email vina.yu@terrapinn.com to discuss sponsorship opportunities.