Event marketing

Sponsors have outstanding marketing opportunities

We will implement a strategic year-round, multi media marketing campaign that provides exposure to your target market and culminates in face-to-face meetings with customers and prospects. The campaign guarantees quality conference attendance. An aggressive delegate promotion campaign ensures the right audience!

We will use the following media to promote Fraud, OpRisk & Security World Africa 2006:

• Direct mail - Thousands of conference brochures are distributed to a targeted audience of African
  decision makers.
• Telemarketing - A dedicated team of account managers will contact your target market to ensure
  their participation at the event.
• Advertisements and editorial coverage in trade publications - An advertising campaign will
  be undertaken in key industry publications
• E-mail and fax marketing campaigns - Every week will see a campaign dedicated to a specific
  portion of our target audience.
• Public relations – Our media partnerships and a series of media releases will ensure exposure
  in relevant media
• Internet – Our event website is continually updated and open for on-line registration and inquiry.
  We invite you to link your web site with ours for a wider, more complete reach.

In Summary

We will help you GENERATE quality business leads.
We will help you INCREASE your regional profile.
We will help you CREATE new business opportunities.

Contact Christinah Mazibuko on +27 11 516 4940 or email on christinah.mazibuko@terrapinn.co.za to find out about promotional opportunities surrounding this event.