Event marketing

Near Field Communications World Asia implements a strategic year-round marketing campaign that guarantees quality attendance by giving event updates - program content, speakers and sponsors - to all NFC stakeholders in the region and globally.

The Near Field Communications World Asia team has the market knowledge to develop and actualize integrated and comprehensive marketing campaigns that incorporate key elements of the NFC value chain.

Open and dynamic marketing opportunities exist to enhance your organisation’s reputation and profile in key target markets.

Near Field Communications World Asia and its stakeholders are strategically positioned to benefit from the following marketing channels:

• Advertisements in reputable trade publications
  Close partnerships with key industry media ensure year-round strategic advert and editorial placements in print media for maximum exposure and impact
• Internet marketing
  The Near Field Communications World Asia 2006 website will be continually updated and open for online registration and inquiry. We invite you to link your website to ours for a wider, more complete industry reach. Linking your website to ours mean higher traffic for your site. Selected clients are sent electronic updates on the event
• Direct mail
  From now to November, brochure mailings will be made to corporate users in NFC-related verticals. Terrapinn has a fully relational database that allows careful targeting of key prospects
• Industry associations
  Event publicity is extended through close partnerships with key relevant organisations
• Fax and email marketing campaigns
  Timely and regular printed newsletters, fax and email marketing campaigns will be rolled out to create event awareness and drive businesses to the website. Marketing intensity increases with event proximity
• Telemarketing
  A dedicated team of account managers will connect with key target delegates to secure their attendance

In summary, we help YOU generate quality business leads, enhance your business profile and identify new business opportunities.

To capitalize on Near Field Communications World Asia’s global marketing campaign, contact Sophia Ku on +65 6322 2720 or mailto:sophia.ku@terrapinn.com today!