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Day One Wednesday 25 October 2006
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| 08.00 | Registration and welcome refreshments
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| 08.30 | Opening remarks by chairperson
Russell Southwood
Chief Executive Officer
Balancing Act, United Kingdom |
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| THE GLOBAL DIGITAL EXPLOSION |
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| 08.45 | International keynote: Quantifying the massive business
opportunity offered by convergence in the telecoms, media,
entertainment and technology industries
- What is happening internationally? Making commercial sense of all the latest, cutting edge international trends and developments
- Maximising your business opportunities from the changing face of the global broadcasting, film and media business
- Jostling for market share: who will be the winners and losers?
- What is the technical reality of what is possible now?
Simon Guild
Chief Executive
MTV Networks Europe, United Kingdom |
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| PREPARING AFRICA FOR THE BROADBAND REVOLUTION |
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| 09.15 | Africa keynote: Forecasting the growth in the African digital media market – satellite/cable versus broadband
- Broadband delivery in South(ern) Africa
- Ensuring a smooth transition from analogue to digital and fixed mobile convergence technology
- Will broadband end commercial opportunities in satellite broadcasting?
- Ensuring strong and secure service delivery architecture
Hamza Farooqui
Managing Director
WorldSpace, South Africa |
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| 09.45 | Regulation keynote: The regulatory environment in Sub-
Saharan Africa
- Current regulatory developments
- Privatisation initiatives
- Deregulation – how current restrictions are threatening to jeopardise investment into mobile communications
- Issues revolving content – content rights protection
Dr Tracy Cohen
Councillor
ICASA, South Africa |
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| 10.15 | Morning refreshments
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| FUTURE COMMERCIAL PRIORITIES FOR AFRICAN BROADCASTING AND MEDIA |
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| 10.45 | New developments in the Broadcast markets - exanding the digital life of content and new methods of gaining marketshare
Eric Charles
Business Development Manager - Central Europe, Middle East and Africa
Apple, Europe
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| 11.15 | Panel discussion: New revenue streams for the broadcasting and film industries
- The need to add fast-growing electronic businesses to core TV
- Creating innovative content delivery channels
- Remaining content driven to get ahead of the game
- Future commercial imperatives in satellite broadcasting
- Opportunities for new revenue streams from pre-existing content as traditional advertising revenues are threatened
Omar Essack
Executive Director – Broadcasting
Kagiso Media, South Africa
Piet Marais
Founder
Mediaworld Film & TV Production House, South Africa
Joseph Chikagwa
Director of Engineering
Malawi Broadcasting Corporation, Malawi
Manny Teixeira
Managing Director
Spectrum Visual Networks, South Africa |
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| 12.00 | Interactive round table discussions
Table 1: Regulation
Dr Tracy Cohen, Councillor
ICASA, South Africa
Table 2: Digital entertainment and mobile content
Linda Vermaas, Chief Executive Officer
M-mobile, South Africa
Table 3: Broadcasting – TV and Radio
Omar Essack, Executive Director – Broadcasting
Kagiso Media, South Africa |
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| 12.20 | Networking luncheon
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| 13.40 | Panel discussion: The future of print and radio –
facing up to the challenges of the digital era
- Opportunities for mutual cooperation and profit sharing in new media and new markets
- Business strategies to ensure revenue growth and profitability
- Radio: successfully competing against print and television for advertising revenues
Trish Taylor
Managing Director
East Coast Radio, South Africa
Leslie Kasumba
Editor / DJ
Ymagazine / Yfm, South Africa
Rivak Bunce
Director
African Media Entertainment (AME), South Africa
Hamza Farooqui
Managing Director
WorldSpace, South Africa |
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| NEW STRATEGIES FOR MAXIMISING REVENUES |
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| 14.15 | Case study: The future of television advertising in South Africa
- Overview of global industry trends and successes
- Engaging the customer
- When and to whom does interactivity work best?
- Building a multi-platform response – TV, Mobile, Internet
- New rules for brand owners, agencies and broadcasters
- Impact on brand management and loyalty
Gail Curtis
Chief Executive Officer
Saatchi & Saatchi, South Africa |
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| 14.45 | Speed networking – bring your
business cards
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| 15.15 | Afternoon refreshments
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| 15.45 | Case study: Commercial prospects for and implications of
private free-to-air broadcasting, on-demand media and
interactive search and advertising
- A definition of the terminology
- The threats and opportunities that these strategies hold
- Choosing the strategy that works for you
Omar Essack
Executive Director – Broadcasting
Kagiso Media, South Africa |
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| 16.15 | Panel discussion: Innovative strategies to stem
the flow of advertising revenues (to the Internet)
- New digital media – destroying the traditional business model?
- Search as media
- Safeguard advertising revenues – is diversification the onlyalternative?
- Harnessing the benefits of audience interactivity
Gill Randall
Joint Managing Director
Newspaper Advertising Bereau, South Africa
Lionel Lelyveld
National Sales Manager
Mediaweb Online, South Africa
Simon Guild
Chief Executive
MTV Networks Europe, United Kingdom |
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| 17.00 | Chairpersons closing remarks and end of day one
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Day Two Thursday 26 October 2006
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| 08.30 | Opening remarks by chairperson
Russell Southwood
Chief Executive Officer
Balancing Act, United Kingdom |
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| CUTTING EDGE TECHNOLOGY SOLUTIONS:WIRELESS AND MOBILE |
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| 08.45 | Case study: Mobile television – delivering TV, video and
film content over the mobile phones (and forecasting likely revenue potential and growth)
- Establishing the new business model for digital mobile services
- What will mobile TV do for advertisers?
- Capital investment and ROI, profit forecasts
- Timescales for likely take-up of services
- Determining what customers will want
- DVB-H
Linda Vermaas
Chief Executive Officer
M-mobile, South Africa |
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| 09.15 | Panel discussion: Wireless capabilities and
applications – cutting edge technology in the
race to deliver entertainment content to mobile phones
- Groundbreaking new platform for TV and music content
- Handheld Digital Video Broadcasting (DVB-H)
- Collaboration between telecommunication giants and broadcasters
- Profiting from new MP3/MP4 technology – repositioning business strategy to benefit from new revenue opportunities
- Triple play / Quadruple play
Linda Vermaas
Chief Executive Officer
M-mobile, South Africa
Alfhonzo Samuels
Executive Officer – Broadband Technology
Telkom, South Africa
Richard Rumney
Editor
Music Industry Online (MIO), South Africa |
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| 10.00 | Morning refreshments
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| COMPELLING CONTENT FOR A UNIQUE CUSTOMER EXPERIENCE |
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| 10.30 | The technology and software needed to create interactive content for mobile devices/phones
- Why did Adobe decide to invest in this market?
- Predictions for the future of mobile devices?
Andrew Lindstrom
Regional Manager, Adobe Systems for the MEA region
Adobe |
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| 11.00 | Case study: Creating a unique and compelling customer
experience – results of trials and international progress in mobile content, television, media and entertainment
Senior representative
British Sky Broadcasting, United Kingdom
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| 11.30 | Case study: Creating a unique and compelling customer
experience – results of trials and progress in local
television, entertainment and media
- Content and technologies in the local arena
- The focus of the SABC
- What types of content appeals to the South African population
Mvuso Mbebe
Head – Content Enterprises
SABC, South Africa |
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| 12.00 | Panel discussion: Creating a unique and compelling
customer experience – 2006, 2008, 2010
- How we play
- How we listen
- How we read
- How we shop
- How we work
- How we learn
- How we live
- How we entertain
Fay Amaral
Chief Executive Officer
Nu-Metro Home Entertainment, South Africa
Frans Lindeque
Acting Chief Operating Officer
Sentech, South Africa
Senior representative
British Sky Broadcasting, United Kingdom
Mvuso Mbebe
Head – Content Enterprises
SABC, South Africa |
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| 12.45 | Networking luncheon
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| 14.15 | Case study: Nu-Metro’s use of the latest technologies to
ultimately create a happier customer
- Protecting your content from increasing threats
- Strategies to keep your customers loyal
- How movies on mobile, PSP and other handheld devices areaffecting the film industry
Fay Amaral
Chief Executive Officer
Nu-Metro Home Entertainment, South Africa |
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| INNOVATIVE BUSINESS MODELS FOR THE CONTINENT |
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| 14.45 | Case study: International partnering in Africa – evaluating current alliances and acquisitions
- The dynamics behind great partnerships
- The strategic value of this positioning
Tracy Fraser
Marketing Director
Warner Music Gallo Africa, South Africa |
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| 15.15 | Afternoon refreshments
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| 15.45 | Case study: Achieving a digital economy in Africa – moving
to digital-terrestrial TV
- Is South Africa ready for this transition?
- The infrastructure: strategy and technology
- The time-line: getting it ready for the 2010 World Cup
Frans Lindeque
Acting Chief Operating Officer
Sentech, South Africa |
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| 16.15 | Panel discussion: Bridging the digital divide –
opportunities and challenges in the new business
model for the African broadcasting and media markets?
- Current developments in other African countries to deliver broadband services
- Access to content via mobile networks and low cost computers
- Strategies for growth in developing markets
- Partnerships and alliances
- Maximising profitability through acquisitions/investments in foreign media
Tula Dlamini
National Director
MISA-SA, South Africa
Nic Bonthuys
General Manager – Airtime TV Outside Broadcasts
SABC, South Africa
Vis Naidoo
Chief Executive Officer
Mindset Networks, South Africa
Johann Koster
Executive Director
National Association of Broadcasters, South Africa |
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| 17.00 | Roundtable discussions - Idea harvesting
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| 17.15 | Chairperson’s closing remarks and close of the conference
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