16 - 18 August 2005, Sydney Covention and Exhibition Centre, Sydney, Australia
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Prepaid Cards Australia 2008 ~ Sydney
Prepaid Commerce Europe 2008 ~ Stockholm, Sweden
Cards and Payments Australasia 2009 ~ Sydney
Cards Asia 2009 ~ Singapore
Cards Middle East 2009 ~ Dubai
Near Field Communication World Asia 2009 ~ Singapore
Mobile Payments World Asia 2009 ~ Singapore

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Workshop

Tuesday 16 August 2005
Separately Bookable Pre-conference Workshop

Understanding the building blocks of RFID

This one-day workshop is designed for anyone considering or currently involved with an RFID implementation. The sessions will help you to answer your questions about RFID and how it will impact upon your supply chain and other businesses processes. Attendees will leave the Workshop with an understanding of how RFID will impact business strategy and how to ensure a successful strategic implementation.


Session 1
Led by
Gerry Wind,
Senior Sales Consultant,
Sunshine Technologies

Investing in RFID
This session is designed to give investors a deeper understanding of the bourgeoning RFID market, including the short and medium terms in the industry; which areas of the market will be dominated by incumbents; and which areas still present opportunities for start-ups.

Start-up landscape and strategies
This session will look at the most successful start-ups today, why they have succeeded thus far and what their market position and potential is going forward. Successful RFID startups have attacked the market horizontally. Big, established players come into the market and Gen 2 technologies begin to dominate, will start-ups be relegated to niches? Should young RFID companies search for opportunities in vertical markets?

Session 2

Led by
Bruce Grant,
EPC/RFID Project Manager,
Gillette Australia

RFID business benefits
Why is RFID suddenly the hot technology?

  • Market forces that are driving RFID
  • Why certain business sectors are leading the way?
  • Potential business benefits in key operational areas
  • Provide an overview of the benefits that the technology is likely to bring to whole range of industries
  • Update delegates with the latest plans and deployments from leading companies around the world

New RFID-driven business models
RFID will create new opportunities for both start-ups and
established businesses. This session explores the types of
businesses that are likely to emerge and the sectors where
they will flourish.

Session 3

Led by
Alfio Grasso,
Deputy Director, AutoID Lab, School of Electrical and Electronic Engineering,
The University of Adelaide,

and Professor Peter Cole,

Research Director and Professor, School of Electrical and Electronic Engineering,
The University of Adelaide

Standardisation in RFID
Legislation regarding the use of RFID varies around the world, and also is subject of ongoing review. The standards, which ensure compliance with legislation and also guarantee interoperability between RFID systems manufactured by different technology providers, also are the subject of ongoing development. This session will give an update on the latest developments on standardisation.

The Physics behind RFID
This session is designed to give attendees a fundamental understanding of RFID hardware. It will cover the different frequency bands used: LF (125KHz); HF (13.56 MHz); and UHF (860 to 960 MHz and 2.45 GHZ). It will explain the nature of RF fields and radio propagation, including the null spots, reflections, polarisation and other issues. A lot of the buzzwords within the RFID community will be explained from the ground up, arming delegates with the terminology they need to understand the technology and to work with systems integrators and other RFID vendors.


Session 4

Led by
Dr John Mo,
Team Leader, Manufacturing Systems,
CSIRO Manufacturing and Infrastructure Technology

RFID in the real world
This session will highlight many of the real world issues that arise when deploying RFID. The effects of antenna polarisation, metal and liquid products will be examined, as will various approaches to alleviating the problems which arise.

RFID in 2010
What will be the most promising new RFID product areas over the next five years? When will the market for RFID software products, middleware and other areas be ready to take off? This session looks to provide guidance for investors based on current RFID adoption patterns and the evaluation of the technology.

The workshop has a strong commercial and technology focus.
Attendees will leave the course with an understanding of the
operation of the RFID system, and how to get started with the job
of implementation. Whether you have heard the term RFID and
want to know what it all means, or whether you are already familiar
with certain aspects of it and want to round out your knowledge,
the RFID workshop will satisfy your desire to reach beyond the
hype into the substance of RFID.



Course times and documentation

Registration starts at 8:30am.
The course will commence at 9:00am and finish at 4:00pm with appropriate breaks for refreshments and
lunch. Participants will receive comprehensive documentation
including all presentation material.

Click here to Register



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